The Beauty of Smile Lines

A lifetime of laughter and smiling results in small lines at the corners of the mouth and around the eyes. Find out more about these laugh lines and how to care for them.

Laughter Lines: What Do They Mean?

Laugh lines are the result of happy and cheerful times in your life – make the most of your natural beauty!

Embrace Your Laugh Lines!

Growing older is nothing to be ashamed of and wrinkles around the mouth and eyes are the result of a life filled with smiles and laughter. They tell a story of the happy times and exciting experiences you’ve enjoyed – so there’s no better time to embrace them so you can age gracefully!

Why Do People Try to Reduce Wrinkles Around the Mouth?

For some women, the onset of aging and fine lines worries them and they look for immediate ways to counteract the aging process. However, by looking at aging from a different perspective, you can start to see the positive elements. Don’t forget that to reach a good age, you have been lucky enough to enjoy a long life so far and had many wonderful experiences. The wrinkles on your face paint a picture of the emotions you’ve felt and the good times you’ve had. By adopting a more positive outlook on aging, you can boost your confidence and learn to love your appearance in its natural form.

How to Reduce the Appearance of Laugh Lines

Although smile and laughter lines are a sign of experience and happiness, there's no harm in minimising and getting rid of them by following these tips:
Expanding the mouth area
5 Facial Exercises for Reducing Wrinkles Around the Mouth

Expanding the mouth area

Firstly, pull both lips inwards and hold them together tightly. Then expand your mouth area by blowing air into your mouth. Hold it there and count to five before releasing and repeat this exercise a couple of times. This should help to minimise visibility of smile lines.

Fish Face
5 Facial Exercises for Reducing Wrinkles Around the Mouth

Fish Face

For this next exercise, you need to suck in your cheeks and purse your lips to make a fish face. Hold this and count to five before releasing. Repeat a couple of times. Keep trying this to strengthen the face to reduce laughter lines.

5 Facial Exercises for Reducing Wrinkles Around the Mouth

Cheek Squeezing

Do a wide smile with your teeth on show before squeezing the sides of your cheeks to flex the corners of your mouth. This will work the specific area where smile lines tend to affect the skin. Repeat this exercise five times.

5 Facial Exercises for Reducing Wrinkles Around the Mouth

Making an O Shape

This exercise is great for activating the muscles in your cheeks. Try making a small O shape with your lips slightly parted. As you do this, try and smile from the corners of your mouth – you should be able to feel the stretch in your cheeks. Hold for a few seconds before releasing.

5 Facial Exercises for Reducing Wrinkles Around the Mouth

Lifting the Cheekbones

With your lips pressed together in a relaxed way, smile widely and your cheekbones should lift up. Hold for a few seconds and relax. This exercise should tone up the muscles in your cheeks, as well as reducing the appearance of laugh lines.

Performing face thinning and toning exercises frequently will keep your face looking fit in the long term.

Have you heard of Face Yoga? Expert, Orna Binder takes us through the steps behind facial massage and stretching.


  • Q10 is an essential part of cellular energy production. Integrating Q10 in a powerful anti-wrinkle formula enhances the process of energy production in order to help our skin fulfil its vital functions, such as protection, regeneration, repair and renewal. All of these process are a key part of helping to reduce the visibility of smile lines. A serum is an essential part of any anti-wrinkle routine. NIVEA Q10 Plus Anti-Wrinkle Serum Pearls contains pearls with a moisturising gel for refined and more youthful-looking skin. Combined with a night cream like NIVEA Q10 Power Night Cream, you can rest assured that your skin will be effectively regenerating as you sleep to reduce the appearance of wrinkles and laugh lines and stay hydrated.
  • Correct any smile line imperfections with a tinted cream. Not everybody loves covering up with a heavy foundation, plus it can sometimes even accentuate laugh lines. Instead, opt for a lighter coverage like NIVEA UV Face BB Cream, which visibly reduces wrinkles, whilst correcting any imperfections.
  • Make sure you're drinking enough water to keep your skin hydrated.
  • Eat a diet rich in Vitamin E, as it's an important antioxidant for keeping skin looking fresh and young.
  • Stop smoking - this causes the skin to lose its elasticity.
  • Always ensure you wear sunscreen to protect your face from the ageing effects of UVA rays.

Products to help reduce smile lines