Respecting Animals

#fact

Animal testing is not necessary to prove that cosmetic products are effective and skin tolerable.
 

#react

IN THE EU, ANIMAL TESTING HAS BEEN COMPLETELY BANNED FOR COSMETIC PRODUCTS SINCE 2004, AND FOR ALL THE INGREDIENTS OF THESE PRODUCTS SINCE 2013.

alternative testing methods

We are one of the global leaders in alternative test methods.

Vegan formulations

The fact that the product formulations contain no animal derived ingredients is also good news for all those looking for a vegan-friendly alternative.

And by not relying on animals, which create their own natural carbon emissions, the environment benefits, too.

We have banned animal-derived ingredients in all our NATURALLY GOOD product formulations.

 

Global “Stop animal testing” collaboration

We are actively promoting the development of innovative alternative methods and the international acceptance of existing ones through joint collaboration with more than 50 stakeholders and partners to date. China is the only country which requires animal testing by law. We are in contact with Chinese authorities in order to work towards a stop of product testing on animals. This commitment is already showing first signs of success.

 

Authorities have offered a simplified registration procedure without animal testing for products like shampoos and shower gels that are manufactured in China.

 

Hopefully there’s more to come; we will continue to pursue this matter.