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Normal skin: perfect complexion

Keep your skin in balance!

Soft and smooth, fine-pored and a rosy complexion: this is normal skin. It won’t resent it even if you commit an occasional beauty crime. But even normal skin needs its own personal beauty routine.

What is normal anyway?

The quality of our skin is determined by genetic predisposition and also by environmental influences or our age. Normal skin is almost perfect. Its ideal level of tightness makes it smooth and supple. It is not sensitive and has good blood circulation. But even normal skin needs moisture and protection to keep it looking healthy.

Maintain your skin’s natural protective barrier

Skin protection

If you shower or bathe frequently, the skin is overtaxed and its natural protective function is damaged. It loses moisture and becomes dry and rough. Pollutants and bacteria can also penetrate the skin more easily – causing spots and blackheads.

The skin’s natural protective barrier

The upper layer of skin acts as a protective barrier against environmental influences and prevents moisture evaporating from the skin. The protective acid mantle is initially formed by the body’s own lipids. The sound lipid structure ensures sufficient moisture and makes the skin look healthy and radiant. With a sound protective acid mantle the skin is also protected from damaging micro-organisms, infections, irritations and allergies. So that normal skin does not develop into dry or sensitive skin, the balance of moisture and lipids must be kept in balance. By having a consistent beauty routine, you support your skin and help it to stay healthy, resistant and elastic for a long time.

What is behind a pH level?

A pH level is the measurement of the concentration of acids in liquids. As our skin consists largely of water, it has its own pH level. 
Our skin is slightly acidic as a result of the combination of the skin’s own substances such as sebum, sweat and water. The pH level plays an important role in correct skin care: the protective acid mantel has an average pH level of 5.5. 

By contrast, normal soap has a much higher pH level – so the skin’s pH level is raised when cleansing. Only healthy and normal skin manages to reduce the pH to its natural level in a short amount of time. Find out more about your skin and how it works here.

The body and face beauty routine

Normal skin will only stay healthy for a long time if it is cleansed and moisturised properly, allowing it to look fresh and radiant again every day. The beauty routine for normal skins is relatively simple – the only thing it does not tolerate is incorrect care.


Face care for normal skin

  • Normal skin must also be thoroughly cleansed every morning and evening. It does not need extremely gentle cleansers but if you want to be on the safe side, use a cleansing milk or an alcohol-free toner. NIVEA’s Refreshing Cleansing Milk with vitamin E cleanses intensively and even removes make-up and waterproof mascara.
  • If you have normal skin, use an exfoliating wash once a week. The abrasive particles in the scrub remove dead skin flakes. For example, Purifying Wash Gel from NIVEA.
  • Moisturiser with vitamin E and sun protection factor protects normal skin from environmental influences and prevents premature ageing. NIVEA’s Moisturizing Day Care with SPF 15 has a pleasant fresh fragrance and leaves your skin feeling hydrated. 
  • Or choose NIVEA Care, which moisturises intensively without feeling greasy. You can use NIVEA Care on your face and body, by the way.
  • Normal skin needs intensive levels of moistures so that it remains fresh and pleasantly smooth throughout the whole day. 
Important: if you have normal skin, make sure you use the right moisturiser for your skin.

Find out more great tips about caring for your face here.

Body care for normal skin

  • Soaps damage the skin’s natural protective layer. Use cleansing products with synthetic detergents instead of soap. For example, NIVEA’s Creme Soft Cream Shower with its mild fragrance and almond oil is particularly skin-friendly and pH neutral.
  • Rapidly absorbing, light moisturising cream is ideal for normal skin. NIVEA’s Express Hydration Body Lotion has been specially developed for the needs of normal skin. This formula enriched with marine minerals and Hydra IQ supports the skin’s own moisture balance and makes the skin feel soft and smooth. Or apply NIVEA Care, which contains light hydro waxes which moisturise your skin intensively without making it feel greasy.
  • Wet skin can absorb a moisturising formula more easily: NIVEA’s In-Shower Body Lotion will pamper your skin even while you’re in the shower – which means you don’t have to moisturise afterwards. 

Personal hygiene

Fit and healthy for radiant skin

Caring for your skin consistently throughout the year, a healthy diet, sufficient exercise and relaxation create the best conditions for beautiful and normal skin.