Our skin reveals our true age. What else can one do against wrinkles, dryness and loss of elasticity?
We cannot stop the ageing process of our skin. However, in in vitro tests, we found that we can help the skin to produce more of the three building blocks of hyaluronic acid, collagen and elastin. For a healthier and younger look.
Why are hyaluronic acid, collagen and elastin so important to our skin?
Collagen fibres give the skin structure. As connective tissue fibres, they are particularly important for skin firmness. Elastin fibres are mainly responsible for the elasticity of the skin. Together, they help the skin to strengthen. They are embedded in a gel-like, hyaluronic acid-containing substance. Hyaluronic acid helps the skin retain moisture and maintain its volume.
How does NIVEA Cellular help skin's elasticity & density?
We have developed the new NIVEA Hyaluron Cellular Filler Elasticity range especially for the skin of women over 60 years. The special active complex in the formula stimulates skin cells to form more hyaluronic acid, collagen and elastin. The positive effect was demonstrated in vitro in cell cultures.
The day care has an SPF 15. Do I really need such a high sunscreen all year round?
Yes absolutely. Penetrating UV rays, even through window panes, can promote premature skin aging. Many think that we only need sunscreen when we spend a lot of time outdoors. But that's not true. Those who want to prevent the formation of deeper wrinkles and pigmentation should protect their skin at home or at work with a sufficient SPF.
The new NIVEA Hyaluron Cellular Filler Elasticity series consists of four products. What should you start with?
Start with the day and night care. During the day, the skin must be supported in defending against external influences. At night, the focus is on regeneration, especially cell renewal. The two special products – the serum and elixir - can be used as a supplement for advanced, special care.