Why can’t I recycle this product even though it is “natural”?
The product itself is not natural. The plant-based tissue and the microplastic free formula are naturally derived. The natural origin of the wipes is to differentiate them from the ones with fossil-based fibres. Currently there are no recycling streams for this type of material. That’s why these wipes have to be disposed of in traditional landfill.
But is the packaging recyclable?
No, there is no dedicated recycling system for foils yet, consumers should dispose the wipe packaging in the packaging waste collection.
Why do you still produce these environmentally bad wipes?
With the launch of entirely biodegradable / 100% plant-based tissue Facial Wipes, we are completely exchanging our current Wipes with the PET tissue and delisting them globally. NIVEA is working hard to offer the most sustainable packaging and formula with a goal to gradually switch to the most sustainable offer possible.
Why don’t you use sustainable packaging/content in all your products?
Immediate exchange of all products is not feasible due to the availability of materials (e.g. amount of post-consumer recycled content that is not available on the market) or because there is no more sustainable material available yet that keep product properties in terms of performance, preservation and hygiene.